Windsor’s tourism organization was recognized on the provincial stage for excellence, bringing home Ontario-wide tourism awards for two initiatives it introduced during the pandemic.
Tourism Windsor Essex Pelee Island (TWEPI) won three Ontario Tourism Resiliency Awards Wednesday night at the Tourism Industry Association of Ontario’s annual summit In Huntsville.
The Windsor region won awards for collaboration in the food services category for its #DineYQG and #ShopYQG campaigns, as well as for innovation in the outdoor and resource-based tourism categories for its Get Hooked Fishing Tournament.
“These awards clearly recognize Tourism Windsor Essex’s adaptability during the COVID-19 pandemic. We are proud of our ongoing efforts to bolster the image and economy of the region by developing, marketing, and promoting our destination in cooperation within a united tourism industry,” said TWEPI CEO Gordon Orr.
Get Hooked was launched in April 2021 during COVID-19 lockdown. The virtual fishing tournament encouraged people to get outdoors while maintaining social distance. More than 120 anglers caught fish over the 10-day tournament.
TWEPI’s ShopYQG and DineYQG programs were also launched during the pandemic to encourage people to support local restaurants and shops battered by COVID-19. The program in partnership with the Windsor Essex Regional Chamber of Commerce is still used to promote local businesses, and residents can find information at dineyqg.ca and shopyqg.ca.
“It is an honour to be recognized in a number of ways on the provincial stage and in front of the largest tourism industry gathering of the year,” Orr said.